Marketing And PR Executive
Grass Technology Ltd
Borris, Carlow
We have an excellent opportunity for a competent Marketing and PR Executive who is interested in being exposed to all aspects of PR and communications with a well-established Agri business based in Borris Co Carlow The ideal person should have previous experience in a similar role as well as excellent attention to detail and be eager to work in a busy and dynamic environment. Responsibilities. · Source potential advertising opportunities to promote the brand and its offerings including the online adverts, flyers & posters radio, newspaper, television etc. · Liaise closely with all internal departments/depots for the next marketing opportunity. · Formulation & implement new marketing campaigns across multiple platforms to build B2B relationships. · Analyse, review and report on the effectiveness of campaigns including competitor markets to continually improve results. · Monitor the activities of rival marketing teams. · Identify prospective targets and supported the development and implementation of the lead generation (campaign) strategy. · Coordinate research tasks (AdWords, keywords and keywords’ performance, social media audits, competitor analysis, audience research, content types, influencer networks, etc.) and use results to develop and implement campaign strategies. · Budget management (value for money on marketing spend) and analysis of marketing objectives by creating and optimising content as well as monitoring activities, analysing and delivering real-time results. · Familiar with Search Engine Optimisation (SEO) and drive the overall marketing strategy covering content creation, PPC, SEO and email campaign. Other. · Work with internal staff in sourcing, writing, editing and proofing online and paper content. · Be comfortable & confident in customer meetings and delivering presentations. Skills, Knowledge and Experience. · Minimum 3 years’ experience in a similar role. · Bachelor’s degree at a minimum in Marketing, Communications or PR. · Exceptional written and verbal communication skills, with good commercial insight. · Strong analytical and problem-solving skills with excellent attention to details. · Self-motivated to excel in a fast-paced environment. · Ability to prioritize tasks and ensure deadlines are achieved. · Full clean driver’s licence. Please forward you CV to.
1719 days ago